What Would Abba Dabba Do?

This book tells the story of Abba Dabba in a fun sing-song way. It explores the things she likes, the things she does, the things she makes!I was commissioned by an Etsy client to create this book for her friend's baby.

Bea the Kea's Colours

This story sets out to educate young children to have good values and morals as well as teach kids about Native New Zealand through an interactive fiction game and story book.Bea the Kea goes on a humbling journey when she gets separated from her family in a storm. How will she get back to her family?

Maths Pathway

Maths Pathway is a simple, effective and affordable program that combines all of the tools and resources needed to make maths differentiation easier for teachers, and support outstanding outcomes for students. I am the sole designer responsible for all aspects of their design aesthetic and visual identity.

Maths Pathway - Website
In 2023 I was in charge of the complete rebranding of Maths Pathway website. I oversaw the redesign and revitalization of the website to align with our updated brand identity and strategic goals.

MP Website

Maths Pathway- Advertisements

MP Ads

Maths Pathway - Social Media

EP Ads

Maths Pathway - Conference Material

MP Conference Material

Maths Pathway - Email Assets

English Pathway

English Pathway is a collaborative product between Reflective Learning and the team behind Maths Pathway.

English Pathway - WebsiteIn 2024, I led the development of the visual identity for the English Pathway website, building upon the established brand of Maths Pathway. Our focus was on crafting a distinct color palette that embodies the essence of English education, ensuring it resonates seamlessly with our target audience and establishes a cohesive brand identity.

EP Website

English Pathways- Advertisements

EP Ads

English Pathway - Email Assets

Maths Pathway at Home

Maths Pathway at Home is Maths Pathway homeschooling product tailored to deliver a personalised maths experience.

Maths Pathway at Home - WebsiteIn 2023, I led the development of the visual identity for the Maths Pathway at Home, building upon the established brand of Maths Pathway. Our focus was on crafting a warmer color palette, ensuring it resonates seamlessly with our target audience and establishes a cohesive brand identity.

MPH Website

Maths Pathway at Home - Advertisements

MPH Ads

Maths Pathway at Home - Social Media Competition AssetsMaths Pathway runs a social media competition for every quarter, this is one of the social media designs I've made for it.

RL Social Media

Maths Pathway at Home - Email Assets

Instructive

Instructive is a sub brand under Maths Pathway. In 2024, I was tasked to create the visual brand identity. The focus was to create a brand identity that combined the flexibility of teacher-based and online learning.

Instructive Logo Concepts

Instructive Official Visual Branding

Reflective Learning Australia

Reflective Learning Australia- Website

RLA Website

Reflective Learning - Advertisements

RL Ads

Reflective Learning - Social Media

RL Social Media

If League of Legends was a 2D platformer game

This was a project I created in my second year of Communication Design at Otago Polytechnic. I had 4 weeks to come up with a solo animation project, this is the result!

MetService

MetService - Severe Weather animationsFrom late 2021 to early 2023 I was the lead and sole illustrator and animator for MetService's Severe Weather animations. The purpose of these videos is to help educate Kiwis (New Zealanders) about the severe impacts weather has on our day-to-day lives.

MetService - Reception show screensaver and video transitionFor the MetService office in Wellington, I was tasked to create a real-time scene of the current and three-day weather conditions in Wellington alongside a showreel.

MetService - AdvertisementsVarious MetService advertisements created over my time at MetService.

MetService Social Media AssetsSome of the Social Media infographics and posts I've created for MetService.

MetService Strategy 2022 to 2026 poster

MetService 2022 Annual Report